Wednesday, April 5, 2006

LitFunding Acquires Payday Loan Company

By Desmond Carlisle
Payday Loan Writer

In a payday loan merger, LitFunding Corp. announced today that it has finalized the acquisition of Easy Money Express, Inc.

Easy Money Express is a deferred deposit, payday loan business that will continue to specialize in providing short-term cash advances to its base of consumers. The company’s Internet-based business model permits applications to be completed and submitted via the Internet. These faxless payday loan requests are processed immediately through web-based software, resulting in fast, direct deposits of cash to consumers’ checking accounts.

In acquiring Easy Money Express, LitFunding has sought a highly profitable opportunity to leverage its capital at high yields with relative safety. Morton Reed, LitFunding’s CEO, said he believes the merger will launch his company into a lucrative sector of the financial industry. The primary business of LitFunding Corp., through its subsidiary LitFunding USA, is in the funding of plaintiffs’ attorneys, primarily in the areas of personal injury.

One Response to “LitFunding Acquires Payday Loan Company”

  1. Payday Loan Times » Merger Finalizes Entry Into Payday Industry Says:

    […] Under the terms of the new agreement, which had been planned since LitFunding acquired Easy Money Express in April, Easy Money will provide the facilities and means to process payday loan applications and credit checks, as well as supplying capital, and providing customer service facilities. […]

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